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香る生活
米国で急伸、天然指向パーソナルケア
ニューヨークの市場調査会社パッケージド・ファクツ社(Packaged Facts)社は、トイレタリーなどコンシューマーグッズの市場リサーチで有名ですが、きょうはこの会社さんが発表している自然・有機製品の市場動向をご紹介します。
現在、あらゆる「天然資源の争奪戦」が世界中で勃発の様相を呈していますが、それを裏付ける記事です。
Natural/Organic Personal Care Products Market to Continue to Glow(パーソナルケアの自然・有機製品、続伸中。August 24, 2007)
「パーソナルケア製品」とはスキンケア、ヘアケア、オーラルケア(口腔ケア、口内衛生)などの化粧品・医薬品・健康食品・雑貨を指します。
記事によると2002〜06年、自然・有機成分を含むパーソナルケア製品の市場は20億ドルから60億ドルに跳ね上がり、2012年には100億ドル(1兆2千億円)市場になると予測されます。この驚異的な増加には、シワを減らしたい、脱毛をくい止めたい、歯や歯茎を維持したいなどの野望を抱くベビーブーマー世代の健康に対する前向きな投資があります。
彼らは環境問題にも敏感だし、発ガン性のケミカルを嫌う世代です。
ますます多くの人が「セルフ治療(SELF-DOCTORING)」に熱意を燃やすようになり、結果として自然・有機製品の続伸が予想されますす。もっと詳しい内容はパッケージド・ファクツ社発行レポート「Natural and Organic Personal Care Products in the U.S.」で入手可能です・・・という内容の記事になっています。
こういう記事やレポートに煽られて投資ファンドなどが世界中の天然資源を買い漁ったりすると、持続的で安定した製品作りを目標とするボクらメーカーサイドには脅威になります。年金ファンドやヘッジファンドのみなさま、投資はどうぞ株や債券中心にどうぞ、ひとつよろしくお願いいたします、と願いたくなります。
---------------QUOTE---------------
Natural/Organic Personal Care Products Market to Continue to Glow
NEW YORK, Aug. 24 /PRNewswire/ -- After growing more than $2 billion to $6.1 billion between 2002 and 2006, the natural and organic personal care products market is expected to post another phenomenal increase by 2012 with projected sales of nearly $10.2 billion, according to Natural and Organic Personal Care Products in the U.S., a new report from market research publisher Packaged Facts.
The 11% increase in 2006 over 2005 sales added another link in the chain of double-digit increases that date back to at least 2003. Propelling the market's phenomenal growth are sales from aging Baby Boomers trying to reduce wrinkles, save hair, maintain tooth and gum health, and use makeup with cosmeceutical benefits; growing retail dynamics, including a stronger natural/organic products infrastructure, crossover into mass and prestige markets; and direct sales via the Internet, catalogs, and infomercials.
Packaged Facts expects these factors to continue driving growth between 2006 and 2012, along with public concern over environmental crises, the sustainability of resources, "fair trade" practices, and consumer fear of cancer-causing chemicals.
"More and more consumers are self-doctoring, either for treatment of specific medical conditions or for preventive maintenance," notes Cathy Minkler, the Associate Editor of Packaged Facts. "As a result, America has become increasingly aware of ingredients' cosmeceutical value. The natural HBC market stands to profit from its danger-free stance, provided that product efficacy is improved, consumers are educated as to the benefits of natural/organic preparations, and the products' unique selling propositions are maintained, even as mainstream distribution expands."
Natural and Organic Personal Care Products in the U.S. provides a comprehensive look at the U.S. consumer marketplace for natural and organic skincare, haircare, oral care, and color cosmetics products. The report examines new product trends, offers competitive profiles of industry leaders, and looks at consumer trends and behaviors. The report is available from Packaged Facts by visiting: https://www.packagedfacts.com/Natural-Organic-Personal-1483027.
---------------QUOTE---------------
(2007-11-12)
現在、あらゆる「天然資源の争奪戦」が世界中で勃発の様相を呈していますが、それを裏付ける記事です。
Natural/Organic Personal Care Products Market to Continue to Glow(パーソナルケアの自然・有機製品、続伸中。August 24, 2007)
「パーソナルケア製品」とはスキンケア、ヘアケア、オーラルケア(口腔ケア、口内衛生)などの化粧品・医薬品・健康食品・雑貨を指します。
記事によると2002〜06年、自然・有機成分を含むパーソナルケア製品の市場は20億ドルから60億ドルに跳ね上がり、2012年には100億ドル(1兆2千億円)市場になると予測されます。この驚異的な増加には、シワを減らしたい、脱毛をくい止めたい、歯や歯茎を維持したいなどの野望を抱くベビーブーマー世代の健康に対する前向きな投資があります。
彼らは環境問題にも敏感だし、発ガン性のケミカルを嫌う世代です。
ますます多くの人が「セルフ治療(SELF-DOCTORING)」に熱意を燃やすようになり、結果として自然・有機製品の続伸が予想されますす。もっと詳しい内容はパッケージド・ファクツ社発行レポート「Natural and Organic Personal Care Products in the U.S.」で入手可能です・・・という内容の記事になっています。
こういう記事やレポートに煽られて投資ファンドなどが世界中の天然資源を買い漁ったりすると、持続的で安定した製品作りを目標とするボクらメーカーサイドには脅威になります。年金ファンドやヘッジファンドのみなさま、投資はどうぞ株や債券中心にどうぞ、ひとつよろしくお願いいたします、と願いたくなります。
---------------QUOTE---------------
Natural/Organic Personal Care Products Market to Continue to Glow
NEW YORK, Aug. 24 /PRNewswire/ -- After growing more than $2 billion to $6.1 billion between 2002 and 2006, the natural and organic personal care products market is expected to post another phenomenal increase by 2012 with projected sales of nearly $10.2 billion, according to Natural and Organic Personal Care Products in the U.S., a new report from market research publisher Packaged Facts.
The 11% increase in 2006 over 2005 sales added another link in the chain of double-digit increases that date back to at least 2003. Propelling the market's phenomenal growth are sales from aging Baby Boomers trying to reduce wrinkles, save hair, maintain tooth and gum health, and use makeup with cosmeceutical benefits; growing retail dynamics, including a stronger natural/organic products infrastructure, crossover into mass and prestige markets; and direct sales via the Internet, catalogs, and infomercials.
Packaged Facts expects these factors to continue driving growth between 2006 and 2012, along with public concern over environmental crises, the sustainability of resources, "fair trade" practices, and consumer fear of cancer-causing chemicals.
"More and more consumers are self-doctoring, either for treatment of specific medical conditions or for preventive maintenance," notes Cathy Minkler, the Associate Editor of Packaged Facts. "As a result, America has become increasingly aware of ingredients' cosmeceutical value. The natural HBC market stands to profit from its danger-free stance, provided that product efficacy is improved, consumers are educated as to the benefits of natural/organic preparations, and the products' unique selling propositions are maintained, even as mainstream distribution expands."
Natural and Organic Personal Care Products in the U.S. provides a comprehensive look at the U.S. consumer marketplace for natural and organic skincare, haircare, oral care, and color cosmetics products. The report examines new product trends, offers competitive profiles of industry leaders, and looks at consumer trends and behaviors. The report is available from Packaged Facts by visiting: https://www.packagedfacts.com/Natural-Organic-Personal-1483027.
---------------QUOTE---------------
(2007-11-12)
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